Author(s): 
O'Keefe, G.J., H. Mendelsohn, K. Reid-Nash, E. Henry, B. Rosenzweig and H. Spetnagel
Date: 
1984
Study Location: 
United States
Manuscript Type: 
Government Report
Full Citation: 
O'Keefe, G.J., H. Mendelsohn, K. Reid-Nash, E. Henry, B. Rosenzweig and H. Spetnagel (1984). “Taking a Bite Out of Crime”: The Impact of a Mass Media Crime Prevention Campaign. Washington, D.C.: U.S. Department of Justice, National Institute of Justice
Results: 
Exposure to the campaign was significantly related to increases in six of the seven specific preventative activities most emphasized in televised PSAs. Particularly noteworthy were campaignrelated increases in neighborhood cooperative crime prevention efforts.
Study Number: 
136.00